Tajana Surlan
Seller Representation

Seller Representation

Seller Representation

Multi-year seller-side representation for landowners, family estates, and operators across the Fulshear / Katy corridor. The long version of this work is Fulshear Junction.

From the dais to the deal.

Seller representation at Texas Interests is built around the practice that produced Fulshear Junction — 126.9 acres of downtown Fulshear, three years of pre-development, unanimous City Council approval in May 2024. The seller-side work behind that outcome isn't a listing service. It's a multi-year campaign of positioning, diligence, civic engagement, partner selection, and structured close. The audience for this page is landowners, family estates, operators of entitled or near-entitled tracts, and owners of commercial or luxury residential assets in west Houston who want a single advisor for the full disposition — not a residential agent who also lists land. Quoted to the Katy Area EDC: "We always negotiate the best price and deal terms." That is the standard. The work to get there is the practice.

The Process

How It Works

01

Position the Asset

Before pricing, we position. What is the tract actually worth to the right buyer? Entitled vs. raw, residential vs. mixed-use, hold vs. flip. The first conversation establishes the asset's story — which is what determines who the buyers actually are.

02

Pre-Marketing Diligence

Flood plain, MUD, drainage, easements, utilities, zoning, ag-exemption posture, road frontage. We get the diligence package together before going to market so buyers underwrite the deal we're selling, not the one they're guessing at.

03

Targeted Outreach

National marketing campaigns where size warrants. Targeted, confidential outreach to developers, family offices, and institutional buyers when discretion is the asset. The Katy EDC and the relationships across Fort Bend matter here.

04

Structured Close

Phased takedowns, conditional approvals, gifted detention infrastructure, partner agreements with builders or operators. The Fulshear Junction close — 251 SFH, 21.21 acres commercial, 5.3-acre detention pond gifted to the City — is what a structured close looks like.

The Difference

What Makes This Different

Fulshear Junction is the reference: 126.9 acres, three-year seller-side representation, partnership with Century Communities, unanimous City Council approval on May 21, 2024. This is what a multi-year disposition actually requires.

Civic fluency from a Fulshear City Council seat — knowing how a city evaluates a project changes how a project gets presented. Coverage in Bisnow on impact fees and TIRZ strategy, and in Community Impact on Fulshear Junction, makes the seller's voice public when that helps.

Confidential, professional, enthusiastic. Quoted to the Katy Area EDC: "Clients often give us accolades such as professional, passionate, and enthusiastic. We always negotiate the best price and deal terms."

Direct relationships with developers (Century Communities and others), economic-development corporations (Katy EDC, Fulshear EDC), and the planning and engineering side of the table — not introductions, working relationships.

Residential and luxury listings handled alongside the land work — same advisor, same standard. A family estate selling acreage and a home gets one point of contact, not two.

Ideal For

Landowners and family estates evaluating disposition of acreage in Fort Bend or Waller County

Owners of entitled or near-entitled tracts considering a sale to a developer or builder

Operators repositioning commercial assets or mixed-use sites in the Katy–Fulshear corridor

Estate and trust representatives managing land or property sales with fiduciary obligations

Owners of luxury homes in master-planned communities (Cinco Ranch, Cross Creek Ranch, Cane Island, Weston Lakes, Tamarron) seeking listing representation

Sellers who previously listed without success and need a different strategy

FAQ

Frequently Asked Questions

Ready to Get Started?

Schedule a confidential consultation to discuss your goals and discover how Tajana can help you achieve them.

Schedule Consultation